How I Introduced Carro to the E-Commerce World
Carro isn’t just another Shopify app—it’s changing the game for e-commerce brands, letting them collaborate and sell across stores like never before. But to stand out, they needed a bold, engaging content strategy to connect with their audience.
That’s where I stepped in. I led content development and marketing strategy to introduce Carro to the world in a way that felt fresh, fun, and impactful.
What I Did:
Took charge of Carro’s social media, content, and growth strategy.
Oversaw video production and advertising from idea to final cut.
Built a go-to-market strategy that helped boost brand exposure and drive revenue.
Managed a creative team of five to execute high-quality content.
Worked closely with C-suite leadership to make sure marketing efforts aligned with business goals.
Hired and managed freelancers, vendors, and content creators to bring ideas to life.
Developed 25+ engaging content pieces, from TikToks to graphics to written content.
The Impact?
A stronger brand identity that helped Carro stand out in the Shopify space.
More brand visibility, engagement, and user awareness.
High-impact content that helped fuel business growth.
By mixing creativity with strategy, I turned Carro from a tech tool into a standout brand in e-commerce.